Binance – Candle Move / Money Move Challenge (KSA)

Binance is launching a brand-new TikTok effect and dance challenge, #BinanceMove, and you're one of the first creators to take it on. Pick your move, The Candle or The Money, use the official Binance effect, and show your followers how it's done so they can join in.

How it works

1. Open the official Binance effect on TikTok (link in the Drive folder attached to this campaign).

2. Pick your move when the countdown starts:

   • The Candle: raise both arms up. Green candlesticks and golden light trails rise behind you.
   • The Money: snap your fingers with both hands. Golden coins burst from your hands.
3. Follow the on-screen guide and do the gesture in time with the music.
4. Finish by making a heart with both hands. This is the "Pass it on" moment that ends the effect.

Demo videos and the storyboard for both moves are in the Drive folder attached to this campaign.

What we're looking for

• Show all three beats clearly: pick your move, do the gesture, end with the heart.
• Use the official campaign sound for at least 10 seconds.
• Then make it yours. Add your own style, energy or a creative twist.
• Fun but tasteful. Keep it light and natural, with no exaggerated or provocative movements.
• Good lighting and your full upper body in frame so the effect tracks properly.
• Encourage your followers to join in and pass it on.

Posting

• You can post once. Must be a new, original video. Doing one of each move works well.
• Post between 10 Nov and 1 Dec 2026.
• Include #BinanceMove in your caption.

Don't

• Reupload or repost an earlier entry.
• Use a different sound or a different effect.
• Cut the video before the heart-hands ending.

Please note

As a paid campaign creator, you're not eligible for the public #BinanceMove challenge prizes.

Requirement for this campaign

A valid Saudi influencer (Mawthooq) licence.

All assets (effect, sound, storyboard, demo videos) are in the Drive folder attached to this campaign.